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| Press Release 04/24/07 |
| Live Video from Mobile Phone to Broadcast
Control Center Debuts at NAB 2007 |
| NAB rocked by ComVu demonstrations of broadcast
quality mobile video transmitted live from a Nokia N95 multimedia
device direct to Avid nonlinear editing systems. |
| Las Vegas, Nev.-April 24, 2007 - ComVu
Media, Inc., the global enabler of mobile Webcasting, recently
demonstrated the ground-breaking live video transmitting at
30 fps at 640 x 480 resolution, streaming from a mobile phone
over a wireless data network to an Avid® nonlinear editing system.
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| ComVu used its award-winning PocketCaster software to broadcast
full screen video from a Nokia N95 multimedia device, transmitting
over HSDPA data connection, which was then imported in real-time
by Avid systems (via DV25 over IEEE-1394). With the press of
a button, anyone using a Nokia N95 device -- including field
reporters -- can now capture and broadcast video directly to
air and concurrently stream live video to Web-portals, blogs
and 3G-enabled phones. |
| "This end-to-end solution is poised to reshape the future
of news gathering worldwide," says William Mutual, ComVu CEO.
"ComVu is excited that its PocketCaster software works with
Avid systems that are capable of handling DV25 media; this elegant
solution enables anyone to feed high quality video direct to
broadcast control centers." |
| "As mobile devices continue to grow in popularity, it's becoming
easier for people to capture video on the fly, especially in
breaking-news situations," said Johnathon Howard, director of
On-Air Product Management at Avid. "The Nokia N95 with PocketCaster
software is a great example of how the world of content creation
is changing, and enabling virtually anyone to capture and share
video clips to multiple outlets." |
| "Nokia is pleased to see ComVu leveraging the open platform
and powerful video capabilities of the Nokia N95," says Bill
Plummer, Vice President, Multimedia Sales and Channel Management,
Multimedia, Nokia North America. "This marriage of Nokia handheld
multimedia computers to ComVu's PocketCaster application and
automated delivery systems and Avid's media solutions heralds
an all new era in virtually anytime, anywhere broadcasting."
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| How it works |
| PocketCaster allows users to transmit live video from the
mobile phone that they always have with them. The video streams
directly to ComVu media-servers, where it can be shared live
or on-demand with viewers on PCs, Macs and mobile phones. |
| When running on a Nokia N95 with built-in GPS receiver, PocketCaster
automatically embeds geospatial coordinates within each frame
of video, providing accurate dynamic mapping of transmission
points during a broadcast. PocketCaster eliminates the costs
and time delays of uploading media through a PC or Multimedia
Messaging Service (MMS), uniquely addressing the need for immediacy,
flexibility and affordability in mobile news gathering. |
| To monitor a global network of mobile broadcasters, ComVu's
Mobile Video Studio offers a browser-based control center to
monitor, manage, and map hundreds of live PocketCaster feeds
coming in from the field, and/or archived on ComVu servers.
In the broadcasting industry, getting information to viewers
quickly is essential. ComVu's PocketCaster and Mobile Video
Studio are designed to help broadcasters efficiently capture
and deliver breaking news stories from field reporters and citizen
journalists. |
| About ComVu |
| ComVu, the global enabler of mobile broadcasting, delivers
the world's first automated 'one-button' LIVE mobile Webcasting
solution. Coupled with today's video-enabled mobile platforms,
ComVu provides a simple and convenient service for capturing
and sharing user-generated mobile video. The company's PocketCaster
software is a multiple award recipient, including the grand-prize
winner of the prestigious NAVTEQ LBS Global Challenge (CTIA
Wireless 2007). PocketCaster is offered as a white-labeled solution
and is licensed to mobile operators, consumer portals, ISPs,
enterprises and government organizations. For more information
please visit: www.comvu.com. |
| About Avid Technology, Inc. |
| Avid Technology, Inc. is the world leader in digital nonlinear
media creation, management, and distribution solutions, enabling
film, video, audio, animation, games, and broadcast professionals
to work more efficiently, productively, and creatively. For
more information about the company's Oscar®, Grammy® and Emmy®
award-winning products and services, please visit: www.avid.com.
Avid is either a registered trademark or trademark of Avid Technology,
Inc. in the United States and/or other countries. |
| About Nokia |
| Nokia is a world leader in mobile communications, driving
the growth and sustainability of the broader mobility industry.
Nokia connects people to each other and the information that
matters to them with easy-to-use and innovative products like
mobile phones, devices and solutions for imaging, games, media
and businesses. Nokia provides equipment, solutions and services
for network operators and corporations. |
| For further information, please contact: |
Jennifer Blome
Tel: 604.844.2263 ext 2#
Email |
